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Journal of Digital Marketing and Communication (JDMC)

Open Access (OA) Journal

Journal of Digital Marketing and Communication (e-ISSN: 2809-1736) is an international, scientific, peer-reviewed, open-access journal that publishes conceptual papers, empirical studies, and short essays in areas such as social media marketing, communication, digital economy, smart tourism, smart cities, e-business, transmedia storytelling, and other closely related disciplines. The journal is published biannually (June and December) online by Tecno Scientifica and is supported by The Society of Tropical Science and Technology. Open Access — free for readers and authors. High Visibility: indexed within CrossRef, Google Scholar and many other databases. Rapid Publication: manuscripts are peer-reviewed and a first decision is provided to authors approximately 3 weeks after submission. About JDMC journal | All volumes & issues

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2016
2025
Search Parameters:
Keyword = social influence
Journal = Journal of Digital Marketing and Communication
Found 6 items.
Influence of Advertising on Platform YouTube on Interest in Buying Netflix Services Products

Author(s): Muhammad Alfian Aryadi, Dini Safitri, Kinkin Yuliaty Subarsa Putri
571 views | Pages: 78-85

The Influence of Media Exposure to the Final Presidential Debate Program in 2024 on Net TV Channel on the Attitudes of Voters in Jakarta

Author(s): Amanda Kanary Putri, Kinkin Yuliaty Subarsa Putri, Vera Wijayanti Sutjipto
608 views | Pages: 1-6

The Influence of Brand Ambassador Red Velvet on Purchase Decision of BNI Tapcash

Author(s): Anggito Priyambodo, Kinkin Yuliaty Subarsa Putri Putri, Vera Wijayanti Sutjipto
585 views | Pages: 26-33

The Effect of Starbucks Reward Marketing Communications on Instagram @starbucksindonesia on Followers Buying Interest

Author(s): Muhammad Yoga Farhan, Elisabeth Nugrahaeni, K.Y.S. Putri
713 views | Pages: 86-94

Beyond the Hype: Social Media Marketing and Purchase Intention in the Indian Cosmetic Industry

Author(s): Liya Peter, John Mathew, Christy George Mannaly Joseph
406 views | Pages: 130-143

Reciprocal Dynamics: How Ad-views and Ad-shares Reinforce Each Other

Author(s): Chang-Won Choi
390 views | Pages: 96-113

1 - 6 of 6 items